Outback Excavating: excavation and site prep, explained on one page

What was the problem?

Outback Excavating does GPS-guided excavation, grading and site preparation for homes, commercial sites and municipal projects.

Its customers need to know quickly whether Outback works in their town, what the job involves and how to get a bid.

The site had to answer all three on a single page.

What did we build?

• One page covering six services, from excavation and grading to utility trenching and building pads
• More than 20 towns named one by one, grouped by county
• Plain answers to the usual questions: how long a job takes, what comes with a bid, and whether the work is licensed and insured
• GPS-guided machine control explained in plain words: accurate to the inch
• The bid phone number and email right in those answers

What changed?

Outback now has one page that answers the usual questions before anyone picks up the phone: what the work is, where it's done and how long it takes. The page also says that every bid comes with a written timeline.

We look after the websites we build: updates, backups and security.